To create an animation for Caring Together to share its vision of joined up health and social care across Eastern Cheshire. The animation was launched at a pivotal time as Caring Together, through its collaboration with Connecting Cheshire, had been announced as 1 of 14 successful integrated care pioneers in the UK. This places a national spotlight on the approach taken by Caring Together to communicate the complexities of joined up care with staff, citizens, volunteers and other stakeholders.
We took into consideration the complexities of the Caring Together vision and how it could be shared in an engaging way to a broad audience. We worked with illustrator Joshua Brent, to develop a distinctive suite of characters and scenarios to convey these messages in a memorable, informative and relevant style.