Taking brands to the next level

Client

Lichfield Leather

Project

Yoshi brand development - Photography

Background

Lichfield Leather's Yoshi brand is a kooky collection of handbags and purses. Our brief was to give the brand its own personality and individual identity, reflecting the design, originality and playfulness of this youthful and vibrant brand. We created a fun environment within which to shoot the range of products, using large printed graphics, 3D objects and astroturf! These shots will be used across advertising, websites and promotional material.

Impact

"I was impressed with how quickly Transmission got to grips with our brands, gaining a thorough understanding of how each brand functioned and who it was aimed at. Transmission's creative thinking really opened our eyes to the potential of what could be achieved, and we're already feeling a positive business impact from the new material they've produced."

Giles Heathcote - Lichfield Leather Proprietor

Taking brands to the next level

Client

Lichfield Leather

Project

Tumble & Hide brand development - Photography

Background

Lichfield Leather's Tumble & Hide brand is a collection of Italian-inspired handbags, wallets and accessories. Our brief was to give the brand its own personality and individual identity, reflecting the design, craftsmanship and quality of materials of this premium brand. We shot the photographs on location in a traditional leather workshop for greater authenticity and these shots will be used across advertising, websites and promotional material.

Impact

"I was impressed with how quickly Transmission got to grips with our brands, gaining a thorough understanding of how each brand functioned and who it was aimed at. Transmission's creative thinking really opened our eyes to the potential of what could be achieved, and we're already feeling a positive business impact from the new material they've produced."

Giles Heathcote - Lichfield Leather Proprietor

Taking brands to the next level

Client

Lichfield Leather

Project

Detour brand development - Photography

Background

Lichfield Leather's Detour brand is a cool, urban collection of bags, wallets and Oyster cards. Our brief was to give the brand its own personality and individual identity, reflecting the rugged, cool feel of the brand. We created a loft apartment set within which to shoot the range of products, using objects referencing music, sport and popular culture that the brand's audience would identify with. These shots will be used across advertising, websites and promotional material.

Impact

"I was impressed with how quickly Transmission got to grips with our brands, gaining a thorough understanding of how each brand functioned and who it was aimed at. Transmission's creative thinking really opened our eyes to the potential of what could be achieved, and we're already feeling a positive business impact from the new material they've produced."

Giles Heathcote - Lichfield Leather Proprietor